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Breathe Free
Right. I want people to understand that they can have a new life. That’s what the universe is offering us. A chance to start again. We want to give them the opportunity to realize that chance.

–Francois Kelse

2460 Breathe Free is a Time Capsule article of the Roberts Space Industries Website. Earth was overcrowded. To take advantage of this, RSI launched "The Air You Breathe" marketing campaign for their commercial flight division. "I want people to understand that they can have a new life. That’s what the universe is offering us. A chance to start again." It was hugely successful[1].

ReferencesEdit

  1.   Time Capsule icon 37x15.png 2460: Breathe Free on RSI Website (wiki article  

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